25 Years of the Yellowstone to Yukon Conservation Vision.
I partnered with Y2Y to summarize their organization’s efforts and impact using infographics. This work paired with a peer-reviewed publication in Conservation Science and Practice reviewing Y2Y’s progress and showing that their large-landscape vision contributes to conservation gains.
Optimized for social and print.
I translated the content of the infographic into a series of panels for Instagram and a printable PDF spread to embed in Y2Y’s Annual Report. I worked with the designer hired to design the Annual Report to make sure that the formatting and exports would work well in her process.
I love figuring out how to get the most out of a project. Reusing assets in different dimensions and formats helps ensure that the client’s investment doesn’t result in a “one trick pony” product that can only ever be used once in one specific context.
